# Thinner — Official Factsheet

Reference for website copy. Only verified features from the current app; no speculation.

## Overview
- **Name:** Thinner (App Store title: "Thinner: Weight Loss Pet")
- **Platform:** iOS only (iPhone)
- **Concept:** A cozy, pet-raising take on weight loss. You hatch and name your own
  illustrated **cheetah cub** (with a pink bow) and keep it happy with small,
  science-backed daily wins.
- **Tone:** Warm, encouraging, a little playful. Never hype, never a miracle claim.

## Core loop
1. Finish a few tiny daily wins (quests).
2. Do an honest daily check-in: **On track / Mostly / Not quite** (all add momentum).
3. Wins charge your companion's energy bar.
4. Send it on an **Adventure**; it returns with a **collectible** + Charms.
5. Level up, build streaks, decorate its room.

## Companion
- Hatched from an egg during onboarding; the user names it and picks its pronoun and
  personality/tone ("Pick my personality").
- Care actions: **Pet**, **Pep talk**, **Tidy up**.
- Called "your weight-loss buddy" / "your little coach for every pound."

## Quests
- **9 categories:** Steps, Hydration, Cardio, Strength, Nutrition, Sleep, Mindfulness,
  Exercise, Accountability.
- Most categories have **6 levels**; difficulty scales (e.g. steps 250 → 10,000).
- Levels unlock by completing the previous level three times.
- Daily quests + weekly quests; logging is **manual** (no sensors / Apple Health).

## Adventures (5 scenes)
Sunny Meadow, Whispering Woods (forest), Pastel Cove (beach), Frosted Pines (snow),
Twilight Glade (twilight — only available at dusk/night). Each adventure takes ~2 hours
and returns a collectible + bonus Charms.

## Collectibles
- **27 total** across 5 sets: Critters, Flora, Treasures, Trinkets, Seasonal.
- Rarities: Common, Uncommon, Rare.

## Style / room
- Charms currency earned from wins; spend on palettes, accessories, outfits, ambient
  themes, and care items.

## Progress
- XP & levels; streaks with a saved record and a short grace window.
- **Lab** narrates 4 areas: Weight, Wins, Streak, Areas (in the companion's voice).
- Weight shown as a smoothed **weekly trend**, not raw daily numbers.
- **Plan** turns goals into a few focused programs.

## Sharing
- 4 share-card styles: meet-your-buddy, level-up, streak, adventure find — each with its
  own hero illustration and a pre-written caption.

## Monetization
- Auto-renewing **subscription** via RevenueCat: **weekly** and **yearly** plans (yearly
  is best value). **Hard paywall — no free trial.** Prices are localized and pulled live
  from the App Store (never hardcode a number on the site).

## Tech / data
- Offline-first, single-user; subscriptions via RevenueCat; optional AppsFlyer attribution
  (only with App Tracking Transparency consent). In-app account deletion.

## What it is NOT
- Not Android / web. Not AI-powered (companion lines & plan are scripted, not generative).
- No calorie/macro logging (just a yes/no on-track check-in). No automatic step tracking.
- No social/friends/leaderboards (sharing = exporting cards). No medical/weight-loss
  guarantees. The companion is specifically a cheetah cub — not a different animal.
